You can use RB2B with your HeyReach campaigns to fully automate your inbound outreach.
👉 Prefer watching? Check out our video tutorial for step-by-step instructions, or follow the guide below.
Step 1: Create a Campaign in HeyReach with an Empty Lead List
1️⃣ Start by creating a new campaign in HeyReach.
Go to Create a Campaign.
Name it however you want (for this guide, we’ll call it RB2B Campaign).
🧠 Detailed step-by-step text & video guidance on creating your first campaign
2️⃣ Create an empty lead list for this campaign.
It’s important that the list is empty because that’s where RB2B will send leads captured from your website.
3️⃣ Set any exclusion options as needed.
4️⃣ Choose a sender from your team.
Select a sender not involved in other campaigns. This ensures the campaign triggers every time RB2B sends new information. Otherwise, the sender might hit limits in other campaigns.
5️⃣ Create a sequence.
Best practice: Use a conditioned sequence with the If connection action.
If the lead is already connected, you can message them immediately.
If not, add steps like connection requests or engagements before the message.
Customize the message you want to send.
When you're done, launch the campaign. Note that since the lead list is empty for now, it won’t run yet.
Step 2: Get the Connecting URL from HeyReach
Next, you'll need to get the integration link:
Go to the Integration section in HeyReach.
Find RB2B and click Connect with RB2B.
Select the Lead List or Campaign you want to import leads into. Click Apply.
Copy the unique Webhook URL that HeyReach generates.
Step 3: Set Up HeyReach on the RB2B Side
Now switch to RB2B:
Go to the Integrations page in RB2B.
Find HeyReach and click Set up integration.
Paste the Webhook URL you copied from HeyReach into the Webhook URL field.
Click Send test event to confirm the integration.
Make sure the RB2B–HeyReach integration is enabled in your RB2B account.
Step 4: Verify That Leads Are Coming Through
Return to HeyReach.
Go to Leads.
Open the lead list you connected to RB2B.
Check that your test lead is appearing.
That’s it! Your inbound leads from RB2B will now flow directly into your HeyReach campaign, fully automating your outreach.